Swatch Free Running Watches

Swatch have launched a new range of Plastic Chrono watches for summer 2008 and they really are very, very good. They are so light! We are used to chronograph watches being a bit larger, heavier and chunkier than the average watch, these turn everything upside down because they are so light, and with the silicone straps they have a slightly unusual 'jelly' like feel to them. The upside down reference is probably apt because the advertising that runs along side the launch relates to Free Running, the street craze of jumping off buildings and taking gymnastics to the street.

Definitely one of our favourite Swatch launches in the past few years.

My personal favourite is probably Smooth Wave.